Ten tips for making better films for international NGOs

 Cattle Herder in North Western Cameroon

Cattle Herder in North Western Cameroon

  1. Think visually - ensure that there is enough actually happening on the filming day
  2. Your audience wants to understand the issue - show them why the problem exists
  3. Your audience is even more interested in people than ideas or organisations 
  4. Tell the story of 1-2 beneficiaries only, don’t try to include everyone…
  5. Ensure that the filming schedule established by the local team gives the filmmakers enough time
  6. Keep any NGO branding out of the film as far as possible
  7. Film any NGO staff interviews out of their office location
  8. Make sure that any case studies used are very recent
  9. Don’t think you can be 100% comprehensive in a 2-3 minute film
  10. Leave the finer details to the impact report you’re going to write